The New Africa Fund Matching Challenge
The New Africa Fund's (NAF) Matching Challenge was the first project I worked on with the Foundation. I was responsible for almost all the graphics produced for this campaign, in which donations were matched by the NAF up to a maximum of $5,000 (for a total of $10,000). Together, we managed to raise a total of $11,000, a huge sum of money which can make an incredible impact on the lives of those in need. This was a great opportunity to further my understanding of designing for social media and to continue developing skills that I began building during my degree.
Carousel Posts
A selection of carousel posts designed for Instagram and themed around various topics.
Other Graphics
Pictured on the left are a selection of other graphics I've created for the Foundation serving a variety of purposes. Some are to promote the activities and events that Lead Me Back is hosting or participating in, whilst others are to celebrate special days which align with the actions and values of the charity. I also create graphics which highlight the impact of our work and what it means to beneficiaries, volunteers, and sponsors.